Business & Investing Title Generator
Business books live or die on a short title and a subtitle that states the promise. Generate both for your leadership, startup, sales or investing book, in the shape readers expect on this shelf.
- Sample
Margin Notes: What Small Retailers Learn From Their Worst Month
Case studies of independent shops that survived a bad quarter
- Sample
Second Hire
Growing a one-person company into a team of two
- Sample
Who Signs the Checks?
Cash flow and decision rights for first-time founders
- Sample
Boring Money: Index Funds, Patience and Not Checking the App
Low-cost investing for people who hate thinking about finance
- Sample
The Quiet Pitch: Selling Without Sounding Like a Salesperson
Sales for introverts and technical founders
- Sample
Ask for the Purchase Order
Closing business-to-business deals without the stall
- Sample
Dividend Garden
Building a dividend portfolio slowly, one holding at a time
- Sample
Meetings Are a Product
A manager's case for designing meetings like features
- Sample
Frieda's Rules: Lessons From Forty Years Running a Hardware Store
A family business owner on staff, stock and neighbors
- Sample
Runway
Startup finance for founders between funding rounds
- Sample
Leave on Fridays: Building a Business That Runs Without You
Systems and delegation for owners stuck doing everything
- Sample
The Price of Free: Freemium Models That Actually Pay
Pricing strategy for software with a free tier
Naming Business & Investing books: what works
This genre encompasses a broad range of topics related to business, economics, and investment, offering insights into the workings of the financial world.
Choose titles that reflect key business concepts, market strategies, or financial wisdom, appealing to professionals and enthusiasts alike.
Keep the title short, the subtitle working
The pattern on this shelf is a two-to-four-word title and a subtitle that names the outcome. David Allen's Getting Things Done adds 'The Art of Stress-Free Productivity', and Chris Voss's Never Split the Difference adds 'Negotiating As If Your Life Depended On It'. The title is memorable; the subtitle sells.
Coin a term you can own
If your book introduces an idea, give it a name and make that name the title. Nassim Nicholas Taleb's The Black Swan and W. Chan Kim and Renee Mauborgne's Blue Ocean Strategy became phrases people use in meetings. A coined term also makes your talks, course and website easy to match.
Name the reader in the subtitle
First-time managers, solo founders, freelancers and family-business heirs each search for themselves. Julie Zhuo's The Making of a Manager uses the subtitle 'What to Do When Everyone Looks to You', which every new manager recognizes. The more exact the reader, the easier the book is to find.
Investing titles need restraint
Words like 'rich', 'fast' and 'guaranteed' make an investing book look like a pitch. The long sellers sound calm: Burton Malkiel's A Random Walk Down Wall Street and John Bogle's The Little Book of Common Sense Investing. Promise understanding and a method, not a return.
Well-known Business & Investing titles
Titles that already work in this genre. Read them for shape and length: how many words, how much they give away, what they leave out.
| Title | Author | Published |
|---|---|---|
| Rich Dad Poor Dad | Robert T. Kiyosaki | 1997 |
| Thinking, Fast and Slow | Daniel Kahneman | 2011 |
| The Intelligent Investor | Benjamin Graham | 1949 |
| How to Win Friends and Influence People | Dale Carnegie | 1936 |
| Lean In: Women, Work, and the Will to Lead | Sheryl Sandberg | 2013 |
| Good to Great | Jim Collins | 2001 |
| The 7 Habits of Highly Effective People | Stephen R. Covey | 1989 |
| Freakonomics | Steven D. Levitt and Stephen J. Dubner | 2005 |
| The Tipping Point: How Little Things Can Make a Big Difference | Malcolm Gladwell | 2000 |
| The Innovator’s Dilemma | Clayton M. Christensen | 1997 |
| Outliers: The Story of Success | Malcolm Gladwell | 2008 |
| The 4-Hour Workweek | Timothy Ferriss | 2007 |
| Start with Why: How Great Leaders Inspire Everyone to Take Action | Simon Sinek | 2009 |
| Zero to One: Notes on Startups, or How to Build the Future | Peter Thiel | 2014 |
| The Lean Startup | Eric Ries | 2011 |
| Drive: The Surprising Truth About What Motivates Us | Daniel H. Pink | 2009 |
| The Power of Habit: Why We Do What We Do in Life and Business | Charles Duhigg | 2012 |
| Shoe Dog: A Memoir by the Creator of Nike | Phil Knight | 2016 |
| The Hard Thing About Hard Things: Building a Business When There Are No Easy Answers | Ben Horowitz | 2014 |
| Principles: Life and Work | Ray Dalio | 2017 |
Art, Architecture, & PhotographyPhotobooks, architecture monographs, criticism and how-to-draw manuals all share this shelf, and each one names itself differently.
Astrology, Divination & TarotName your tarot guide, birth-chart workbook or rune handbook.
Biographies & MemoirsFind a title for your memoir, or for the biography you've spent years researching, that sounds like a life and not a resume.
Cooking, Food & WineA cookbook title has to tell a hungry browser what's for dinner and whose kitchen they're in.
Crafts & HobbiesKnitters, quilters, potters and whittlers all scan the shelf for their own craft first.
Current Affairs & PoliticsPolitical books argue, report or confess, and the title has to say which.
Diet, Health, & FitnessName your training plan, healthy cookbook or movement guide with a title that says what the reader will actually do.
Education & ReferenceTextbooks, handbooks, dictionaries and teaching guides need titles that tell a student or teacher exactly what's inside.
EngineeringEngineering books range from bridge histories to circuit design manuals, and their titles split the same way.
HistoryHistory titles usually make a promise twice: once in a short title that sets a scene, and again in a subtitle that names the period and the stakes.
Home & GardenGardeners shop for their conditions and decorators shop for a feeling.
HumorA funny book's title is its first joke, and readers judge the whole book by it.
Music, Film, & Performing ArtsRock memoirs, film criticism, acting manuals and theater histories each borrow from the art they cover.
NatureNature books are usually about one bird, one shore, one forest, watched closely.
New Age & Alternative BeliefsTitles for books on energy work, manifestation, crystals, channeling and the inner life.
Parenting & FamilyParents shop for these books at 2 a.m.
PetsTitles for dog training manuals, cat behavior guides, rabbit and reptile care, and the memoir about the dog who changed everything.
PhilosophyTitles for books that ask how to live, what we owe each other, and whether we can know anything at all.
Politics & Political ScienceTitles for books on elections, institutions, policy fights and the ideas behind them.
ReligionTitles for devotionals, Bible studies, theology, faith memoirs and books on Jewish, Muslim, Buddhist and Hindu practice.
Role Playing & Fantasy GamesTitles for core rulebooks, setting sourcebooks, adventure modules, game master advice and histories of the hobby.
ScienceTitles for popular science on genes, galaxies, microbes, the brain and the people who study them.
Computers & TechnologyTitles for programming guides, engineering handbooks, security books and histories of the industry.
Self-Help & RelationshipsTitles for books on habits, confidence, boundaries, dating, marriage and recovering from hard years.
Social SciencesTitles for books on why people behave, gather, trade and believe as they do.
SportsTitles for athlete memoirs, season-long team stories, coaching manuals and histories of the game.
Study Aids & Test PrepTitles for exam prep books, study guides, flashcard sets and revision workbooks.
True CrimeTitles for books on murders, frauds, cold cases and the investigators who wouldn't let go.
TravelTitles for travel memoirs, walking books, road trips, food travel and practical guidebooks.
WeddingsTitles for wedding planners, budget guides, etiquette books, toast and vow helpers, and memoirs of a big day gone sideways.
Women's StudiesTitles for feminist essays, women's history, gender research and memoirs about women's work, bodies and power.
A plot, a first scene, a shelf
Questions about Business & Investing titles
How long should a business book subtitle be?
Long enough to name the reader and the result, short enough to read on a phone-sized thumbnail. Many run six to twelve words. If yours needs a comma and an 'and', try cutting one of the halves.
Should a business book title include a number?
Numbers suit framework books, where the number is a promise of structure, as in Robin Sharma's *The 5 AM Club* or Allan Dib's *The 1-Page Marketing Plan*. They feel forced on narrative or idea books. Only use a number your chapters actually deliver.
Should my book title match my keynote or course name?
Often, yes. When the book, talk and course share a name, each one advertises the others and audiences can find the book after hearing you speak. Just make sure the name still makes sense to someone who never saw the talk.
A title deserves a book.
Put it on a cover, write the first chapter under it, and see if it holds.
Plans from $9.99 a month. Cancel any time. Your words are always yours.